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Ducati is proud to present the new 2008 model year, celebrating an unforgettable motorcycle season. After having created the first and original “naked” motorcycle, the Company of Borgo Panigale is redefining the forefront of a new generation of naked motorcycles with the new, highly anticipated Monster 696. The Superbike family deserves great attention with the addition of the agile and refined 848 and the powerful 1098 R.
 

The 1098 received the prestigious title of “Best Bike of the Year” by SWA – Supertest World Association.
 

We are proud to announce that the maintenance costs for all 2008 Ducati models have been reduced by 50%. Maintenance services take place at greater kilometric intervals and necessary operations are reduced with respect to the past.