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Want to find out what the press have to say about the latest Ducati models? Check out our dedicated page

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Ducati Live from London

Proudly hosted at the UK’s flagship London Store - Watch the live stream and find out more about this exclusive event.

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Product Innovation

The dream of riding a Ducati

Ducati has a long history of product innovation, developing mechanical and electronic solutions that have improved the motorcycle riding experience. Over time Ducati has been able to take the relationship between the rider and the bike to higher levels, creating an increasingly "connected" experience between the two sides. 

"Ducati is a global brand with a potent Italian soul: sporty spirit, excellent design, love of beauty, an ability to arouse strong emotions and offer unique experiences".

Claudio Domenicali, CEO Ducati Motor Holding

Innovation Engines
Innovation MotoE
Innovation Design
Innovation Safety

V4 Granturismo engine

A new V4 engine; a technological pillar based on four theorems expanding and improving state-of-the-art innovation. A new paradigm that elevates the sportiness written in our DNA towards fresh horizons of versatility and reliability.

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MULTISTRADA FAMILY

Multistrada Dynasty

In the 20 years since the birth of the Multistrada, we look back at the history and achievements of a family that has changed the history of Ducati and beyond. Discover More

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