Discover about events and rallies organized by Ducati and the Ducati Official Clubs.
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When you choose a Ducati Approved bike, you can be sure that Ducati is always by your side.
Discover moreThe story of Ducati from its origins up to the present day, a fascinating journey spanning almost 100 years.
Travel through the ages and delve into the stories of the main characters and legends who have made Ducati famous the world over.
Visit the Museum, a magical place where motorcycling history and passion come to life.
The date of 4 July 2025 marks the 99th anniversary of the birth of the Bologna-based manufacturer: almost a century of innovation, passion and love for beauty that have redefined the concept of excellence on two wheels.
Almost a century after that historic date, Ducati launches an Instagram profile dedicated to telling its story with the launch of the official Ducati Museum profile. A digital space designed to preserve and share the historical, engineering and sporting heritage of the Borgo Panigale brand with the global community of enthusiasts and with new generations.
A journey that begins in 1926, traversing technological innovation, passion, and key milestones in our history, guiding us towards a special achievement: Ducati’s centenary in 2026.
From humble beginnings back in 1926 to glorious victory in championships around the world, Ducati has shaped its identity with its innovations and winning spirit.
A heart-felt tribute to the designers and all those riders who, by developing and riding the prestigious Ducati bikes, have written unforgettable pages in the motorcycling history books.
Discover all the charactersEvery Ducati model leaves an indelible mark on the hearts of the fans, testament to the company’s endless efforts to create motorcycles that combine the heart of Italian tradition with the cutting-edge of technology. Explore them all.
Discover all the modelsWhatever your age and wherever you come from, and regardless of whether you are a fan of the brand or a motorsport enthusiast, you can delve into our past at the Ducati Museum and experience our present in the factory, seeing just how our motorcycles are born.
Retrace more than 90 years of the brand's history, from the Ducati patent radio era to the great successes on circuits around the world.
Borgo Panigale Experience
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