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An important commitment with the European Union
Ducati, always attentive to safety, has fully committed itself to this front by, among other activities, promoting and adhering to the European Road Safety Charter.
Ducati is therefore committing itself to spreading and sharing the important practices of road safety by helping to achieve the community goal of reducing the number of fatal accidents by 50% by 2010.
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One of the objectives of the company is to encourage bikers to promote an awareness campaign about this topic, highlighting the importance of wearing appropriate protective gear, always wearing a back protector, a well-fit, full-face helmet, and correctly using safety devices (ABS, lights, kick stand, and so on).
It is also very important to remember to not go on the street if you have drank alcohol or if you are under the influence of mind altering drugs. It is both dangerous for yourself and others, and it is severely punished under the law.
To further promote this project, the Bolognese company has created a series of initiatives to teach bikers how to avoid certain risky behaviours to not compromise the safety of yourself and others and also how to act in case of an accident.
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Ducati organised the Ducati Riding Experience some years ago to teach many of these same safety measures. This is a riding course for bikers at every level from learning the very basics or to improving their riding.
Furthermore from October 2008, every customer purchasing a new Ducati in Europe will receive a top of the range back protector.
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Whether taking on the challenge of city traffic, enjoying the mountain curves or a day at the track, this initiative is intended to help all Ducati riders be aware of their safety by using adequate and appropriate protective clothing - including a back protector.
In the end, it is always good to remember that Ducati offers the Ducati Card Assistance, the service that protects all Ducati bikers 24 hours a day, 365 days a year, in case of any need. For more information visit the Ducati Service section.
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