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An important commitment with the European Union

Ducati, always attentive to safety, has fully committed itself to this front by, among other activities, promoting and adhering to the European Road Safety Charter.

Ducati is therefore committing itself to spreading and sharing the important practices of road safety by helping to achieve the community goal of reducing the number of fatal accidents by 50% by 2010.

One of the objectives of the company is to encourage bikers to promote an awareness campaign about this topic, highlighting the importance of wearing appropriate protective gear, always wearing a well-fit, full-face helmet, and correctly using safety devices (ABS, lights, kick stand, and so on).

It is also very important to remember to not go on the street if you have drank alcohol or if you are under the influence of mind altering drugs. It is both dangerous for yourself and others, and it is severely punished under the law.

To further promote this project, the Bolognese company has created a series of initiatives to teach bikers how to avoid certain risky behaviours to not compromise the safety of yourself and others and also how to act in case of an accident.

Ducati organised the Ducati Riding Experience some years ago to teach many of these same safety measures. This is a riding course for bikers at every level from learning the very basics or to improving their riding.

The theme of security is part of two future Ducati events: the Hyper Tour and the WDW2007. At the Hyper Tour, a travelling event from the middle of May to the middle of September that will touch 12 Italian towns, the Baby Biker Area, a well-equipped area for children ages 3 to 7 years, will be organised. Inside this section, there will be experienced educators to teach young bikers the basics of street safety on the Peg Perego Monster.

At the WDW2007, in addition to the Baby Biker Area, there will also be emergency first aid courses organised with the Ducati Motoclub of Ticino for all bikers. The goal of these courses is to inform people of life saving practices in case of an accident, like how to remove a helmet and put on a neck collar. When biking with a group of friends, it is always suggested to have the “red backpack” (a fist aid kit in the form of a backpack) filled with basic first aid supplies, as well as a useful number to call for assistance.

“Street safety today means first and foremost, prevention. Regarding motorcyclists in Italy, there are more than 40,000 injuries and 1,000 deaths per year.
These are numbers that alone make us understand how important this topic is for all of us,” says Elena Toderi, President of the Motoclub DESMOticino. “The D.O.C. DESMOticino, together with physician Dr. Marco Toderi, specialized in general surgery and emergency medicine, and the Ducati University, has decided to organize an first aid course for bikers, starting the movement for street safety. The goal of the course is to explain the dynamics of accidents, how to prevent them and what to do and what not to do in case of an accident.
The course is geared towards all bike lovers, providing simple but life-saving emergency skills and introducing the idea of “active” prevention from using technical, protective gear and clothing to always carrying a first aid kit.”

In the end, it is always good to remember that Ducati offers the Ducati Card Assistance, the service that protects all Ducati bikers 24 hours a day, 365 days a year, in case of any need. For more information visit the Ducati Service section.

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