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Replay video >>
Along with the line of 2009 motorcycles presented at EICMA, Ducati CEO, Gabriele Del Torchio gave the world a glimpse of the new company logo.
The new logo celebrates the unique thrill of the corner, where a Ducati bike really packs a punch like no other. A curve is framed within a red shield, symbolising victory and the Italian racing colour, with the classic Ducati script emblazoned above it.
To accompany the launch of this new logo, Ducati has produced a video to highlight its distinguishing features: passion, racing and heritage.
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From a public poll, a confirmation from the UK: Ducati are UK’s coolest motorcycle brand
Ducati has been named amongst the UK’s top 20 coolest brands by influential CoolBrands opinion formers and a public poll.
Ducati was amongst many household names such as Aston Martin, Apple, YouTube, Ferrari and Google. Aston Martin topped the charts as the UK’s number one overall but it was Ducati that once again was voted as the UK’s coolest motorcycle brand, topping the automotive – motorcycle category and 14th overall. More>>
DUCATI PRESS | DUCATI CORSE PRESS | WEB MEDIA KITS | OFFICIAL SUPPLIERS
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