A sustainable event

Sustainability is an integral part of World Ducati Week and guides the choices behind its planning and organisation. For the 2026 edition, Ducati reaffirms its commitment to integrating environmental, social and economic considerations throughout every stage of the event, with the aim of creating value for the Ducati community and the local area that hosts it. Building on the path established in previous editions, Ducati is once again working towards achieving ISO 20121 certification for World Ducati Week 2026. This would mark the fifth consecutive edition to achieve certification according to the internationally recognised standard for sustainable event management.

In the management of its activities and services, Ducati has always placed a strong focus on environmental responsibility, demonstrating its commitment to the responsible use and efficient management of water and energy resources, as well as to reducing waste generation.

Ducati promotes and supports sustainable practices, recognising that they make a significant contribution to the company’s success and long-term growth. This commitment is an integral part of Ducati’s strategy and of the Volkswagen Group’s approach to sustainability.

Read Ducati's Environmental and Sustainable Development Policy to find out more. 

To put this commitment into practice, Ducati has adopted and implemented a Sustainable Event Management System in accordance with the ISO 20121 standard, achieving certification for the World Ducati Week editions held in 2016, 2018, 2022 and 2024. This initiative demonstrates how an event that brings together tens of thousands of Ducatisti from around the world can also become an example of responsible and balanced management, taking into account economic, environmental and social aspects.

As part of our centenary celebrations, we aim to make sustainability an integral part of World Ducati Week by embedding environmental, social and economic responsibility into the planning and organisation of the event. In line with the principles of ISO 20121, this approach is designed to create a positive impact on the local area and the global Ducati community.

Once again this year, Ducati is working towards achieving ISO 20121 certification for World Ducati Week 2026, which would mark the fifth consecutive certified edition and further demonstrate the company’s commitment to delivering increasingly sustainable events.

To learn more about the sustainability principles and objectives identified by Ducati, read the Sustainability Statement for WDW2026, where you will find all the initiatives designed to make the event increasingly sustainable. 

Together for Sustainability

To meet our sustainability goals for WDW 2026, we have decided to take a series of concrete environmental, social and economic sustainability actions.

Supply chain

One of the most important stages in the life cycle of event planning and execution is the procurement of resources and raw materials.

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Driving Awareness

Sustainability also comes through driving knowledge and awareness.

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Food & Beverage

Sustainability can also be achieved at the dinner table. Indeed, not all foods have the same ecological footprint.

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Separate waste collection

One of the most significant environmental impacts of WDW and events more generally is undoubtedly the generation of waste.

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Climate Change

Climate change is increasing the frequency and intensity of heat waves, with potential effects on both the health and comfort of participants in outdoor events.

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On the track together. Sustainable every day.

World Ducati Week 2026 is also an opportunity to share values and good practices that can extend well beyond the days of the event. The sustainability initiatives promoted during World Ducati Week represent a starting point: through conscious choices and small everyday actions, every Ducatista can contribute to creating a positive impact on the environment, society and the wider community.
A shared commitment that continues every day, both on and off the track.

In the flyer, you’ll find some best practices you can adopt at home as well.

Mission accomplished!

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