As for Ducati, 916 was a real turning point in its then 60-year long history. Born from the genius of Massimo Tamburini - the Michelangelo of motorcycling - 916 was the perfect synthesis of Ducati traditions and future aspirations.
Along with its lifestyle soulmate, the Ducati Monster, the 916 became the flagship through which the company expanded its borders, the symbol of an evolutionary and revolutionary process that culminated in the modern logo created by Massimo Vignelli, the Maestro of Italian Design, and the Style, Sophistication and Performance DNA that unmistakably differentiates Le Rosse from Borgo Panigale to motorcycle passionates worldwide.
And what does 916 mean to Superbike Fans in your opinion?
I think World SBK fans around the world, no matter what brand or rider, support and recognize Ducati 916 as the most iconic superbike. The 916 concept had so much success in the past, it brought together so many fans, and it really represented a shift for the Ducati brand worldwide. But even now, when you look at it, it looks like a brand-new model, and you can’t say that about many bikes. It really is incredible, a special bike indeed.
If you think about it, the ‘90s was the age of the World SBK. We had a lot of visibility and fans worldwide were very passionate. Our bikes had the same look of the street versions, but in fact the World SBK championship was the four-stroke equivalent of MotoGP, where they used to race with two-stroke bikes. Dominating the line in those years was part of many fans’ dreams. Riding bikes that they could actually buy, while putting up fights that were way more spectacular than MotoGP’s.
I think fans recognize that. And I think 916 represents the apex of that culture. It’s like Senna’s McLaren or Schumacher’s Ferrari for Formula1’s fans. It is a real privilege to be part of this.